cac
collection
about
餘韻 yeo-un ------------- the moon jar is a pure symbol of korean minimalism. it holds the beauty of asymmetry born from the coming together of two shapes, the depth of its pristine whiteness, and the quiet reverberation of simplicity.
the cac collection finds its inspiration in the moon jar and gently carries its spirit onward. it embraces the craftsmanship and naturalness hidden beneath the surface, the delicate balance between imperfection and minimalism, and creates a lasting resonance and timeless value that endures through time.
experienced manufacturer x designer
We have carefully selected experienced Korean manufacturers who uphold the value of craftsmanship to collaborate on this project, challenging ourselves to achieve high design quality together over the long term.


a long-lasting design
This is one of the key design principles of the project. Products that retain their value over time reflect exceptional design and craftsmanship.

value-driven design initiative: cac collection
The cac collection aims to harmoniously blend the invaluable essence of craftsmanship with a creative design language, striving to produce high-quality products. The profits generated from this project will be fairly distributed as a ( %) design royalty to the collaborating designers and manufacturers. The remaining revenue will be invested in sustainable product development and promoting the philosophy of craftsmanship.
project team : design, photography, development - yeongkyu yoo and cloudandco design team; editor - michelle jy park
japan creative ------ cac collection was initiated as an attempt to bring to Korea the values I was inspired by during my participation as a designer in the nonprofit Japan Creative in 2013. Japan Creative is a project that connects traditional Japanese craftsmen with contemporary designers to create new designs through collaboration. The project aims to preserve craftsmanship by merging traditional Japanese crafts with modern design and promoting them globally.